Short-Form Promotional Video Portfolio

Take a look through a collection of promotional videos created to make products, tastings, and seasonal events feel worth discovering.

Click any thumbnail below to watch the video and see how each piece combined concept, storytelling, on-camera presentation, and visual production.

Wine Down Wednesday

A recurring midweek wine tasting series built around approachable product storytelling and seasonal themes. The videos combined on-camera presentation, wine education, and creative visual direction to make each featured bottle feel distinctive, memorable, and worth discovering.

A series-introduction video created to launch Wine Down Wednesday and establish the recurring 10%-off promotion, using warm visuals, a broad bottle lineup, and direct messaging to introduce the campaign and invite customers to take part.

A Wine Down Wednesday feature shaped around the personality of the product, using a lightly vintage, 1970s ghost-story-inspired tone that remained playful and inviting rather than overtly spooky.

The final Wine Down Wednesday feature of the summer. The creative approach leaned into nostalgia and the close of the season, while the dry red wine provided a natural bridge from late-summer memories into the approach of autumn.

Boozy Brunch

A seasonal Sunday promotion built around approachable cocktail ideas for the brunch crowd. The videos combined product storytelling, simple serving inspiration, and visually engaging presentation to support in-store sampling, customer conversations, and seasonal sales.

A bright, polished Boozy Brunch feature highlighting a ready-to-drink espresso martini. The creative direction focused on making the product feel easy, social, and occasion-ready.

A heat-beating Boozy Brunch feature spotlighting Big Bucket Frosé, Hampton Water Rosé, and Broken Shed Vodka. The video focused on the featured ingredients and tasting pour, framing the drink as a refreshing way to cool down on a hot summer day.

A Boozy Brunch finale pairing bold Bloody Mary flavors with barbecue favorites. The video leaned into a relaxed summer sendoff theme, using colorful food-and-drink visuals to bring the seasonal promotion to life.

Standalone Videos

One-off promotional pieces created around specific events, customer needs, and seasonal moments—each combining product storytelling, practical information, and a distinct creative approach.

An event-driven promo created for a preseason kickoff party, pairing Durty Gurl Vodka with football kickoff energy. Bold graphics, quick pacing, and game-day visuals helped build excitement around the in-store event.

A seasonal cocktail feature designed for the transition into cooler weather. Warm autumn visuals and step-by-step item selections turned the Bourbon Buck into an approachable recipe customers could recreate at home.

A customer-focused video built around the store’s Build-a-Bar concept. The piece organized spirits, mixers, and garnishes into an approachable planning system designed to make party shopping easier and less overwhelming.

Behind the Work

Concept Development • Scriptwriting • On-Camera Presentation • Product Storytelling • Filming • Lighting & Audio • Editing • Graphics • Social-Ready Delivery


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